"We'll never be royals" - or will we? Exploring Meghan Markle's impact on the british royal family brand

Pauline Maclaran, Cele C. Otnes

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationRealms of Royalty
Subtitle of host publicationNew Directions in Researching Contemporary European Monarchies
PublisherTranscript-Verlag
Pages29-45
Number of pages17
ISBN (Electronic)9783839445839
ISBN (Print)9783837645835
StatePublished - Mar 1 2020

ASJC Scopus subject areas

  • General Social Sciences

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