vRetention: A User Viewing Dataset for Popular Video Streaming Services

Bo Rong Chen, Jiayu Zhu, Yanxin Jiang, Yih Chun Hu

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Adaptive bitrate streaming (ABR) and quality of experience (QoE) metrics are proposed to enhance video streaming quality across various Internet connections. Traditional approaches to evaluating these metrics often ignore common user behaviors like seeking, jumping, or replaying video segments, leading to gaps in QoE understanding. Addressing this, we collected 229,178 audience retention curves from YouTube and Bilibili, offering a thorough view of viewer engagement and diverse watching styles. Our analysis reveals notable behavioral differences across countries, categories, and platforms. The YouTube data highlights varied content preferences, such as gaming and entertainment in some countries, and music, travel, and pets & animals in others. Additionally, Bilibili shows trends of early video abandonment, possibly influenced by platform-specific factors and shorter video formats. This enhanced grasp of user engagement aids in refining ABR and QoE metrics. We also highlight several potential applications of our dataset.

Original languageEnglish (US)
Title of host publicationMMSys 2024 - Proceedings of the 2024 ACM Multimedia Systems Conference
PublisherAssociation for Computing Machinery
Pages313-318
Number of pages6
ISBN (Electronic)9798400704123
DOIs
StatePublished - Apr 15 2024
Event15th ACM Multimedia Systems Conference, MMSys 2024 - Bari, Italy
Duration: Apr 15 2024Apr 18 2024

Publication series

NameMMSys 2024 - Proceedings of the 2024 ACM Multimedia Systems Conference

Conference

Conference15th ACM Multimedia Systems Conference, MMSys 2024
Country/TerritoryItaly
CityBari
Period4/15/244/18/24

ASJC Scopus subject areas

  • Computer Graphics and Computer-Aided Design
  • Human-Computer Interaction
  • Software

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