TY - JOUR
T1 - Visual Representations of Genetic Engineering and Genetically Modified Organisms in the Online Media
AU - Rodriguez, Lulu
AU - Asoro, Ruby Lynn
PY - 2012/12
Y1 - 2012/12
N2 - Although images of biotechnology saturate the media, do they accurately portray the science and the process? A content analysis of web images collected over a seven-day period was conducted. The results show an abundance of visuals in personal and special interest group websites, stock photos, and cartoon banks. Images with a negative valence trounced those with a positive tone. The visuals presented a range of perspectives on genetic engineering, but many failed the accuracy test.
AB - Although images of biotechnology saturate the media, do they accurately portray the science and the process? A content analysis of web images collected over a seven-day period was conducted. The results show an abundance of visuals in personal and special interest group websites, stock photos, and cartoon banks. Images with a negative valence trounced those with a positive tone. The visuals presented a range of perspectives on genetic engineering, but many failed the accuracy test.
UR - http://www.scopus.com/inward/record.url?scp=84876045037&partnerID=8YFLogxK
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U2 - 10.1080/15551393.2012.735585
DO - 10.1080/15551393.2012.735585
M3 - Article
AN - SCOPUS:84876045037
SN - 1555-1393
VL - 19
SP - 232
EP - 245
JO - Visual Communication Quarterly
JF - Visual Communication Quarterly
IS - 4
ER -