Veracity analysis and object distinction

The World Wide Web has become the most important information source for most of us. Unfortunately, there is no guarantee for the correctness of information on the web, and different web sites often provide conflicting information on a subject. In this section we study two problems about correctness of information on the web. The first one is Veracity, i.e., conformity to truth, which studies how to find true facts from a large amount of conflicting information on many subjects that is provided by various web sites. We design a general framework for the Veracity problem, and invent an algorithm called TruthFinder, which utilizes the relationships between web sites and their information, i.e., a web site is trustworthy if it provides many pieces of true information, and a piece of information is likely to be true if it is provided by many trustworthy web sites. The second problem is object distinction, i.e., how to distinguish different people or objects sharing identical names. This is a nontrivial task, especially when only very limited information is associated with each person or object. We develop a general object distinction methodology called DISTINCT, which combines two complementary measures for relational similarity: set resemblance of neighbor tuples and random walk probability, and analyze subtle linkages effectively. The method takes a set of distinguishable objects in the database as training set without seeking for manually labeled data and applies SVM to weigh different types of linkages.