Twitter intermittent and permanent discontinuance: A multi-method approach to study innovation diffusion

Keyphrases

• Approaches to Study 100%
• Diffusion of Innovation 100%
• Multi-method 100%
• Twitter 100%
• Turnover Rate 50%
• Computational Analysis 50%
• Demographic Characteristics 50%
• User-centric 50%
• Behavioral Characteristics 50%
• Big Data 50%
• Perceived Usefulness 50%
• User Survey 50%
• Generic Approach 50%
• Perceived Ease of Use 50%
• Twitter User 50%
• Twitter Use 50%
• Social Burden 50%
• Psychographic Characteristics 50%
• Intermittent Discontinuance 50%

Social Sciences

• Psychographics 100%
• Big Data 100%
• Life Cycle 100%

Economics, Econometrics and Finance

• Life Cycle 100%
• Innovation Diffusion 100%