TY - GEN
T1 - Towards understanding the adoption and social experience of digital wallet systems
AU - Tang, Shiliang
AU - Wu, Ziming
AU - Zhang, Xinyi
AU - Wang, Gang
AU - Ma, Xiaojuan
AU - Zheng, Haitao
AU - Zhao, Ben Y.
N1 - Publisher Copyright:
© 2019 IEEE Computer Society. All rights reserved.
PY - 2019
Y1 - 2019
N2 - For millions around the globe, digital wallets are replacing cash and credit cards. These services support user-to-user payments, and add a social component to transactions. However, there is little understanding of the key factors behind digital wallets' rapid growth in US (Venmo) and China (WeChat Pay). What are the factors that led to their success? How social relationships play a role in their adoption? We conduct a mixed methods study, using a comprehensive survey (N=879) and semi-structured interviews (N=41) to explore the interplay of the two roles of these digital wallets, i.e., a payment system and a social platform. Our analysis suggests that the network effect does benefit their adoption and retention, but through different mechanisms. In return, transaction activities performed in digital wallets help strengthen existing social ties. We also present design implications for future social payment services.
AB - For millions around the globe, digital wallets are replacing cash and credit cards. These services support user-to-user payments, and add a social component to transactions. However, there is little understanding of the key factors behind digital wallets' rapid growth in US (Venmo) and China (WeChat Pay). What are the factors that led to their success? How social relationships play a role in their adoption? We conduct a mixed methods study, using a comprehensive survey (N=879) and semi-structured interviews (N=41) to explore the interplay of the two roles of these digital wallets, i.e., a payment system and a social platform. Our analysis suggests that the network effect does benefit their adoption and retention, but through different mechanisms. In return, transaction activities performed in digital wallets help strengthen existing social ties. We also present design implications for future social payment services.
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M3 - Conference contribution
AN - SCOPUS:85094875138
T3 - Proceedings of the Annual Hawaii International Conference on System Sciences
SP - 5093
EP - 5102
BT - Proceedings of the 52nd Annual Hawaii International Conference on System Sciences, HICSS 2019
A2 - Bui, Tung X.
PB - IEEE Computer Society
T2 - 52nd Annual Hawaii International Conference on System Sciences, HICSS 2019
Y2 - 8 January 2019 through 11 January 2019
ER -