The Rhetorical Template

Research output: Contribution to journalArticlepeer-review


This paper seeks to expand the conversation about templates in the context of Web 2.0. While templates in Web 2.0 constrain writing options, this does not mean that they divorce form and content. By grounding templates in scholarship on the rhetorical situation and using genre theory as a lens, I argue that writers can still use the prefabricated designs of Web 2.0 templates in creative and unexpected ways. Drawing on examples from my personal web activity and an assignment in my composition class, I call for developing innovative writing practices for templates in Web 2.0.

Original languageEnglish (US)
Pages (from-to)1-11
Number of pages11
JournalComputers and Composition
StatePublished - Mar 1 2015


  • Design template
  • Genre theory
  • Interface
  • Medium
  • Rhetorical situation
  • Template

ASJC Scopus subject areas

  • Computer Science(all)
  • Language and Linguistics
  • Education
  • Linguistics and Language


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