Abstract

Information Technology is widely accepted as a catalyst for firms to develop new capabilities. Recently, technologies that can harness the potential of big data have gained traction among firms. Social, mobile, and cloud computing (SMC) technologies have been widely recognized as technologies to collect and use big data. We focus on adoption of these technologies in this research. We construct a model in which four proposed antecedents: internal demands, market demands, technological skills shortage and information security concerns, influence the adoption of SMC technologies. We develop a framework to classify firms based on their strategic objectives vis-à-vis use of business analytics which we call business analytics strategy (BAS). Different BAS profiles may influence differently the antecedents to adoption of SMC technologies.

Original languageEnglish (US)
StatePublished - Jan 1 2014
Event35th International Conference on Information Systems: Building a Better World Through Information Systems, ICIS 2014 - Auckland, New Zealand
Duration: Dec 14 2014Dec 17 2014

Other

Other35th International Conference on Information Systems: Building a Better World Through Information Systems, ICIS 2014
CountryNew Zealand
CityAuckland
Period12/14/1412/17/14

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Keywords

  • Big data
  • Business analytics
  • Organizational innovation
  • Technology adoption

ASJC Scopus subject areas

  • Information Systems
  • Computer Science Applications

Cite this

Ghoshal, A., Larson, E., Subramanyam, R., & Shaw, M. J-P. (2014). The impact of business analytics strategy on social, mobile, and cloud computing adoption. Paper presented at 35th International Conference on Information Systems: Building a Better World Through Information Systems, ICIS 2014, Auckland, New Zealand.