The competitive environment for agricultural bankers in the US

Lee Ann McEdwards Moss; Peter J. Barry; Paul N. Ellinger

doi:10.1002/(SICI)1520-6297(199707/08)13:4<431::AID-AGR9>3.0.CO;2-#

The competitive environment for agricultural bankers in the US

Lee Ann McEdwards Moss, Peter J. Barry, Paul N. Ellinger

Agricultural and Consumer Economics

Research output: Contribution to journal › Article › peer-review

Abstract

A survey of agricultural banks in the US identified several important competitive challenges for credit providers to agriculture. The importance of various factors to customer loyalty is investigated, as is the importance of various potential products and services toward maintaining a competitive agricultural lending position in future. Bankers stressed the importance of maintaining good, long term relationships with borrowers to future competitiveness.

Original language	English (US)
Pages (from-to)	431-444
Number of pages	14
Journal	Agribusiness
Volume	13
Issue number	4
DOIs	https://doi.org/10.1002/(SICI)1520-6297(199707/08)13:4<431::AID-AGR9>3.0.CO;2-#
State	Published - 1997

ASJC Scopus subject areas

Food Science
Geography, Planning and Development
Animal Science and Zoology
Agronomy and Crop Science
Economics and Econometrics

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10.1002/(SICI)1520-6297(199707/08)13:4<431::AID-AGR9>3.0.CO;2-#

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The competitive environment for agricultural bankers in the US

Abstract

ASJC Scopus subject areas

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