Taste Matters: Bikinis, Twins, and Catfights in Sexually Oriented Beer Advertising

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationSex in Consumer Culture
Subtitle of host publicationThe Erotic Content of Media and Marketing
EditorsTom Reichert, Jacqueline Lambiase
PublisherTaylor and Francis
Pages159-177
Number of pages19
ISBN (Electronic)9780203810729
ISBN (Print)9780805850901, 9780805850918
DOIs
StatePublished - Aug 31 2005

ASJC Scopus subject areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Chambers, J. P. (2005). Taste Matters: Bikinis, Twins, and Catfights in Sexually Oriented Beer Advertising. In T. Reichert, & J. Lambiase (Eds.), Sex in Consumer Culture: The Erotic Content of Media and Marketing (pp. 159-177). Taylor and Francis. https://doi.org/10.4324/9780203810729-19