Taste Matters: Bikinis, Twins, and Catfights in Sexually Oriented Beer Advertising

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationSex in Consumer Culture
Subtitle of host publicationThe Erotic Content of Media and Marketing
EditorsTom Reichert, Jacqueline Lambiase
PublisherTaylor and Francis
Number of pages19
ISBN (Electronic)9780203810729
ISBN (Print)9780805850901, 9780805850918
StatePublished - Aug 31 2005

ASJC Scopus subject areas

  • General Economics, Econometrics and Finance
  • General Business, Management and Accounting

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