Taste Matters: Bikinis, Twins, and Catfights in Sexually Oriented Beer Advertising

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationSex in Consumer Culture
Subtitle of host publicationThe Erotic Content of Media and Marketing
EditorsTom Reichert, Jacqueline Lambiase
PublisherTaylor and Francis
Pages159-177
Number of pages19
ISBN (Electronic)9780203810729
ISBN (Print)9780805850901, 9780805850918
DOIs
StatePublished - Aug 31 2005

ASJC Scopus subject areas

  • General Economics, Econometrics and Finance
  • General Business, Management and Accounting

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