TY - GEN
T1 - Tangent
T2 - 15th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, KDD '09
AU - Onuma, Kensuke
AU - Tong, Hanghang
AU - Faloutsos, Christos
PY - 2009
Y1 - 2009
N2 - Most of recommender systems try to find items that are most relevant to the older choices of a given user. Here we focus on the "surprise me" query: A user may be bored with his/her usual genre of items (e.g., books, movies, hobbies), and may want a recommendation that is related, but off the beaten path, possibly leading to a new genre of books/movies/hobbies. How would we define, as well as automate, this seemingly selfcontradicting request? We introduce TANGENT, a novel recommendation algorithm to solve this problem. The main idea behind TANGENT is to envision the problem as node selection on a graph, giving high scores to nodes that are well connected to the older choices, and at the same time well connected to unrelated choices. The method is carefully designed to be (a) parameter-free (b) effective and (c) fast. We illustrate the benefits of TANGENT with experiments on both synthetic and real data sets. We show that TANGENT makes reasonable, yet surprising, horizon-broadening recommendations. Moreover, it is fast and scalable, since it can easily use existing fast algorithms on graph node proximity.
AB - Most of recommender systems try to find items that are most relevant to the older choices of a given user. Here we focus on the "surprise me" query: A user may be bored with his/her usual genre of items (e.g., books, movies, hobbies), and may want a recommendation that is related, but off the beaten path, possibly leading to a new genre of books/movies/hobbies. How would we define, as well as automate, this seemingly selfcontradicting request? We introduce TANGENT, a novel recommendation algorithm to solve this problem. The main idea behind TANGENT is to envision the problem as node selection on a graph, giving high scores to nodes that are well connected to the older choices, and at the same time well connected to unrelated choices. The method is carefully designed to be (a) parameter-free (b) effective and (c) fast. We illustrate the benefits of TANGENT with experiments on both synthetic and real data sets. We show that TANGENT makes reasonable, yet surprising, horizon-broadening recommendations. Moreover, it is fast and scalable, since it can easily use existing fast algorithms on graph node proximity.
KW - Algorithms
KW - Experimentation
UR - http://www.scopus.com/inward/record.url?scp=70350656339&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=70350656339&partnerID=8YFLogxK
U2 - 10.1145/1557019.1557093
DO - 10.1145/1557019.1557093
M3 - Conference contribution
AN - SCOPUS:70350656339
SN - 9781605584959
T3 - Proceedings of the ACM SIGKDD International Conference on Knowledge Discovery and Data Mining
SP - 657
EP - 665
BT - KDD '09
Y2 - 28 June 2009 through 1 July 2009
ER -