Swift and smart: The moderating effects of technological capabilities on the market pioneering-firm survival relationship

April M. Franco, M. B. Sarkar, Rajshree Agarwal, Raj Echambadi

Research output: Contribution to journalArticlepeer-review

Abstract

We extend the concept of first-mover advantage to the context of high-technology industries with multiple product generations, and propose that the notion of first-mover advantage needs to be viewed not only through a dynamic lens, but also in conjunction with technological capability. Our main finding is that first-mover advantages are best understood in tandem with the firm's technological capabilities; early entry is beneficial only for pioneers that are technically strong. However, pioneers that are low on technological capabilities suffer from poor survival rates vis-à-vis market responders or nonentrants into new product generations.

Original languageEnglish (US)
Pages (from-to)1842-1860
Number of pages19
JournalManagement Science
Volume55
Issue number11
DOIs
StatePublished - Nov 2009

Keywords

  • Dynamic capabilities
  • Entrepreneurship
  • First-mover advantage
  • Industry evolution
  • Strategy
  • Technology strategy

ASJC Scopus subject areas

  • Strategy and Management
  • Management Science and Operations Research

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