Strategic positioning under agricultural structural change: A critique of long jump co-operative ventures

Peter Goldsmith, Hamish Gow

Research output: Contribution to journalArticle

Abstract

This study utilizes strategic management theory to analyze the recent proliferation in non-commodity vertical integration producer-owned businesses in the US. The paper introduces the notion of the Value Creation Triad where ownership, competency, and control need to be aligned for success. Very related to the Triad concept is the differentiation in strategy between long and short jumping. The paper presents an empirical case of successful vertical integration by a New Zealand lamb cooperative.

Original languageEnglish (US)
Pages (from-to)41-61
Number of pages21
JournalInternational Food and Agribusiness Management Review
Volume8
Issue number2
StatePublished - Apr 1 2005

Keywords

  • Core competencies
  • Opportunity gap
  • Producer-owned enterprise
  • Productivity gap
  • Strategic management theory
  • Tacit knowledge
  • Value added agriculture
  • Vertical integration

ASJC Scopus subject areas

  • Food Science
  • Business and International Management

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