Sponsored search: The sum is larger than its parts

Abhijeet Ghoshal, Sumit Sarkar, Syam Menon, Pelin Atahan

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish (US)
Pages79-84
Number of pages6
StatePublished - Jan 1 2011
Externally publishedYes
Event21st Workshop on Information Technologies and Systems, WITS 2011 - Shanghai, China
Duration: Dec 3 2011Dec 4 2011

Conference

Conference21st Workshop on Information Technologies and Systems, WITS 2011
CountryChina
CityShanghai
Period12/3/1112/4/11

ASJC Scopus subject areas

  • Information Systems

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