Original language | English (US) |
---|---|
Pages (from-to) | 5-6 |
Number of pages | 2 |
Journal | Journal of Advertising |
Volume | 32 |
Issue number | 1 |
State | Published - Mar 2003 |
ASJC Scopus subject areas
- Business and International Management
- Communication
- Marketing
Research output: Contribution to journal › Editorial › peer-review
Original language | English (US) |
---|---|
Pages (from-to) | 5-6 |
Number of pages | 2 |
Journal | Journal of Advertising |
Volume | 32 |
Issue number | 1 |
State | Published - Mar 2003 |