@inproceedings{474da9c6e850499b97d3d71b325d7045,
title = "Social Roles and Category Use: A Study of Creativity Assessment",
abstract = "We show that social roles alter creativity assessments. Specifically, the two main roles in the innovation process - generator roles for producing new ideas and implementer roles for selecting ideas to pursue - invoke different lay theories about what is creative. Study 1 showed that implementers rated a low novelty version of an idea as more creative than a high novelty version, but generators did the opposite. Study 2 showed that generators rated a low usefulness idea as more creative than a high usefulness idea, but implementers did the opposite. Thus, complementary roles prompted competing perspectives. These findings underscore a new challenge for the social distribution of knowledge-intensive work.",
keywords = "Social Roles, categories, creativity, lay theories",
author = "Mueller, {Jennifer S.} and Jeffrey Loewenstein and Shimul Melwani",
note = "Publisher Copyright: {\textcopyright} CogSci 2013.All rights reserved.; 35th Annual Meeting of the Cognitive Science Society - Cooperative Minds: Social Interaction and Group Dynamics, CogSci 2013 ; Conference date: 31-07-2013 Through 03-08-2013",
year = "2013",
language = "English (US)",
series = "Cooperative Minds: Social Interaction and Group Dynamics - Proceedings of the 35th Annual Meeting of the Cognitive Science Society, CogSci 2013",
publisher = "The Cognitive Science Society",
pages = "1038--1043",
editor = "Markus Knauff and Natalie Sebanz and Michael Pauen and Ipke Wachsmuth",
booktitle = "Cooperative Minds",
}