Saving time and resources: Observational research to support adoption of a hand hygiene promotion campaign

Michael Mackert, Allison Lazard, Ming Ching Liang, Amanda Mabry, Sara Champlin, Stephanie Stroever

Research output: Contribution to journalArticle

Abstract

Hand hygiene is the most effective way to prevent the spread of health care-associated infections, but many facilities may not have the resources or expertise to develop their own hand hygiene promotion campaign. This observational study demonstrated that a campaign developed for 1 facility could successfully contribute to behavior change at another, unrelated facility. It serves as a model and evidence that health care facilities can successfully adopt hand hygiene promotion campaigns developed and validated at other facilities.

Original languageEnglish (US)
Pages (from-to)656-658
Number of pages3
JournalAmerican Journal of Infection Control
Volume43
Issue number6
DOIs
StatePublished - Jun 1 2015
Externally publishedYes

Keywords

  • Health communication
  • Health promotion campaign
  • Message design
  • Social marketing

ASJC Scopus subject areas

  • Epidemiology
  • Health Policy
  • Public Health, Environmental and Occupational Health
  • Infectious Diseases

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