Roundtable on Teaching an Advertising & Society Course

Jason P. Chambers; Peggy J. Kreshel; Jef I. Richards; Edward Timke

doi:10.1353/asr.2019.0029

Roundtable on Teaching an Advertising & Society Course

Jason P. Chambers, Peggy J. Kreshel, Jef I. Richards, Edward Timke

Research output: Contribution to journal › Article

Abstract

This roundtable brings together four university professors to reflect on their teaching of general advertising and society courses at the undergraduate level. Topics covered include overall course goals, course topics, in-class teaching materials, possible assignments, recommended readings and screenings, and overall advice on how to approach a general advertising and society course. In the end, all participants see an advertising and society course as an essential requirement to foster students' critical thinking about advertising, especially in understanding the ethical dimensions of the field.

Original language	English (US)
Journal	Advertising & Society Review
Volume	20
Issue number	4
DOIs	https://doi.org/10.1353/asr.2019.0029
State	Published - Jan 1 2019

Access to Document

10.1353/asr.2019.0029

Fingerprint Dive into the research topics of 'Roundtable on Teaching an Advertising & Society Course'. Together they form a unique fingerprint.

Cite this

Chambers, J. P., Kreshel, P. J., Richards, J. I., & Timke, E. (2019). Roundtable on Teaching an Advertising & Society Course. Advertising & Society Review, 20(4). https://doi.org/10.1353/asr.2019.0029

@article{27b7f2104b904b948864c2cb582d78a9,

title = "Roundtable on Teaching an Advertising & Society Course",

abstract = "This roundtable brings together four university professors to reflect on their teaching of general advertising and society courses at the undergraduate level. Topics covered include overall course goals, course topics, in-class teaching materials, possible assignments, recommended readings and screenings, and overall advice on how to approach a general advertising and society course. In the end, all participants see an advertising and society course as an essential requirement to foster students' critical thinking about advertising, especially in understanding the ethical dimensions of the field.",

author = "Chambers, {Jason P.} and Kreshel, {Peggy J.} and Richards, {Jef I.} and Edward Timke",

year = "2019",

month = jan,

day = "1",

doi = "10.1353/asr.2019.0029",

language = "English (US)",

volume = "20",

journal = "Advertising & Society Review",

issn = "2475-1790",

number = "4",

}

TY - JOUR

T1 - Roundtable on Teaching an Advertising & Society Course

AU - Chambers, Jason P.

AU - Kreshel, Peggy J.

AU - Richards, Jef I.

AU - Timke, Edward

PY - 2019/1/1

Y1 - 2019/1/1

N2 - This roundtable brings together four university professors to reflect on their teaching of general advertising and society courses at the undergraduate level. Topics covered include overall course goals, course topics, in-class teaching materials, possible assignments, recommended readings and screenings, and overall advice on how to approach a general advertising and society course. In the end, all participants see an advertising and society course as an essential requirement to foster students' critical thinking about advertising, especially in understanding the ethical dimensions of the field.

AB - This roundtable brings together four university professors to reflect on their teaching of general advertising and society courses at the undergraduate level. Topics covered include overall course goals, course topics, in-class teaching materials, possible assignments, recommended readings and screenings, and overall advice on how to approach a general advertising and society course. In the end, all participants see an advertising and society course as an essential requirement to foster students' critical thinking about advertising, especially in understanding the ethical dimensions of the field.

U2 - 10.1353/asr.2019.0029

DO - 10.1353/asr.2019.0029

M3 - Article

VL - 20

JO - Advertising & Society Review

JF - Advertising & Society Review

SN - 2475-1790

IS - 4

ER -