Roundtable on Identities and Advertising: Part II

Jason P. Chambers, Judy Foster Davis, Abraham Espinosa, Bill Imada, Ross Murray, Clara Rodríguez, Fath Davis Ruffins, Kevin Thomas, Preeya Vyas, William M. O’barr

Research output: Contribution to journalArticle

Abstract

This roundtable brings together advertisers, media activists, and university professors to discuss how advertising considers various social categories and their intersections, including but not limited to age, class, religion, gender, nationality, race, and sexuality. Part II focuses on identity in the advertising workplace, how advertisers can think like their various audiences, the need for multicultural agencies, how to recruit diverse advertising talent, addressing intersectional identities within and outside the LGBTQ community, and other topics related to diversifying advertising representations and the workplaces within which they are produced.
Original languageEnglish (US)
JournalAdvertising & Society Review
Volume19
Issue number3
DOIs
StatePublished - Jan 1 2018

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    Chambers, J. P., Davis, J. F., Espinosa, A., Imada, B., Murray, R., Rodríguez, C., Ruffins, F. D., Thomas, K., Vyas, P., & O’barr, W. M. (2018). Roundtable on Identities and Advertising: Part II. Advertising & Society Review, 19(3). https://doi.org/10.1353/asr.2018.0025