Research Dialogue

Robert S. Wyer; Sharon Shavitt; Jennifer Aaker; Terry Childers; Frank R. Kardes; Laura A. Peracchio; Rashmi Adaval; Russell Fazio; Punam Anand Keller; Michel Pham; Joseph W. Alba; Gerald J. Gorn; Angela Y. Lee; Steve Posavac; Dolores Albarracin; Anthony G. Greenwald; Richard J. Lutz; Joseph Priester; Michael Barone; Curtis P. Haugtvedt; John G. Lynch; Akshay Rao; Rajeev Batra; Timothy Heath; Durairaj Maheswaran; David W. Schumann; William Bearden; Paul Herr; Susan Mantel; Norbert Schwarz; James Bettman; Stephen J. Hoch; Leigh McAlister; Jaideep Sengupta; Miguel Brendl; Michael Houston; Ann L. McGill; Terence A. Shimp; Robert Burnkrant; Joel Huber; Geeta Menon; Baba Shiv; Shelly Chaiken; Dawn Iacobucci; Joan Meyers-Levy; L. J. Shrum; Dipankar Chakrvarti; Chris Janiszewski; David G. Mick; Itamar Simonson; Amitava Chattopadhyay; Gita Johar; Andrew Mitchell; Madhu Viswanathan; Alexander Chernev; Deborah Roedder John; John Mowen; Tiffany B. White

doi:10.1207/s15327663jcp1603_1

Research Dialogue

Robert S. Wyer, Sharon Shavitt, Jennifer Aaker, Terry Childers, Frank R. Kardes, Laura A. Peracchio, Rashmi Adaval, Russell Fazio, Punam Anand Keller, Michel Pham, Joseph W. Alba, Gerald J. Gorn, Angela Y. Lee, Steve Posavac, Dolores Albarracin, Anthony G. Greenwald, Richard J. Lutz, Joseph Priester, Michael Barone, Curtis P. HaugtvedtJohn G. Lynch, Akshay Rao, Rajeev Batra, Timothy Heath, Durairaj Maheswaran, David W. Schumann, William Bearden, Paul Herr, Susan Mantel, Norbert Schwarz, James Bettman, Stephen J. Hoch, Leigh McAlister, Jaideep Sengupta, Miguel Brendl, Michael Houston, Ann L. McGill, Terence A. Shimp, Robert Burnkrant, Joel Huber, Geeta Menon, Baba Shiv, Shelly Chaiken, Dawn Iacobucci, Joan Meyers-Levy, L. J. Shrum, Dipankar Chakrvarti, Chris Janiszewski, David G. Mick, Itamar Simonson, Amitava Chattopadhyay, Gita Johar, Andrew Mitchell, Madhu Viswanathan, Alexander Chernev, Deborah Roedder John, John Mowen, Tiffany B. White

Research output: Contribution to journal › Editorial

Original language	English (US)
Pages (from-to)	203-204
Number of pages	2
Journal	Journal of Consumer Psychology
Volume	16
Issue number	3
DOIs	https://doi.org/10.1207/s15327663jcp1603_1
State	Published - Jan 1 2006
Externally published	Yes

ASJC Scopus subject areas

Applied Psychology
Marketing

Cite this

Wyer, R. S., Shavitt, S., Aaker, J., Childers, T., Kardes, F. R., Peracchio, L. A., Adaval, R., Fazio, R., Keller, P. A., Pham, M., Alba, J. W., Gorn, G. J., Lee, A. Y., Posavac, S., Albarracin, D., Greenwald, A. G., Lutz, R. J., Priester, J., Barone, M., ... White, T. B. (2006). Research Dialogue. Journal of Consumer Psychology, 16(3), 203-204. https://doi.org/10.1207/s15327663jcp1603_1

Research Dialogue. / Wyer, Robert S.; Shavitt, Sharon; Aaker, Jennifer; Childers, Terry; Kardes, Frank R.; Peracchio, Laura A.; Adaval, Rashmi; Fazio, Russell; Keller, Punam Anand; Pham, Michel; Alba, Joseph W.; Gorn, Gerald J.; Lee, Angela Y.; Posavac, Steve; Albarracin, Dolores; Greenwald, Anthony G.; Lutz, Richard J.; Priester, Joseph; Barone, Michael; Haugtvedt, Curtis P.; Lynch, John G.; Rao, Akshay; Batra, Rajeev; Heath, Timothy; Maheswaran, Durairaj; Schumann, David W.; Bearden, William; Herr, Paul; Mantel, Susan; Schwarz, Norbert; Bettman, James; Hoch, Stephen J.; McAlister, Leigh; Sengupta, Jaideep; Brendl, Miguel; Houston, Michael; McGill, Ann L.; Shimp, Terence A.; Burnkrant, Robert; Huber, Joel; Menon, Geeta; Shiv, Baba; Chaiken, Shelly; Iacobucci, Dawn; Meyers-Levy, Joan; Shrum, L. J.; Chakrvarti, Dipankar; Janiszewski, Chris; Mick, David G.; Simonson, Itamar; Chattopadhyay, Amitava; Johar, Gita; Mitchell, Andrew; Viswanathan, Madhu; Chernev, Alexander; John, Deborah Roedder; Mowen, John; White, Tiffany B.

In: Journal of Consumer Psychology, Vol. 16, No. 3, 01.01.2006, p. 203-204.

Research output: Contribution to journal › Editorial

Wyer, RS, Shavitt, S, Aaker, J, Childers, T, Kardes, FR, Peracchio, LA, Adaval, R, Fazio, R, Keller, PA, Pham, M, Alba, JW, Gorn, GJ, Lee, AY, Posavac, S, Albarracin, D, Greenwald, AG, Lutz, RJ, Priester, J, Barone, M, Haugtvedt, CP, Lynch, JG, Rao, A, Batra, R, Heath, T, Maheswaran, D, Schumann, DW, Bearden, W, Herr, P, Mantel, S, Schwarz, N, Bettman, J, Hoch, SJ, McAlister, L, Sengupta, J, Brendl, M, Houston, M, McGill, AL, Shimp, TA, Burnkrant, R, Huber, J, Menon, G, Shiv, B, Chaiken, S, Iacobucci, D, Meyers-Levy, J, Shrum, LJ, Chakrvarti, D, Janiszewski, C, Mick, DG, Simonson, I, Chattopadhyay, A, Johar, G, Mitchell, A, Viswanathan, M, Chernev, A, John, DR, Mowen, J & White, TB 2006, 'Research Dialogue', Journal of Consumer Psychology, vol. 16, no. 3, pp. 203-204. https://doi.org/10.1207/s15327663jcp1603_1

Wyer, Robert S. ; Shavitt, Sharon ; Aaker, Jennifer ; Childers, Terry ; Kardes, Frank R. ; Peracchio, Laura A. ; Adaval, Rashmi ; Fazio, Russell ; Keller, Punam Anand ; Pham, Michel ; Alba, Joseph W. ; Gorn, Gerald J. ; Lee, Angela Y. ; Posavac, Steve ; Albarracin, Dolores ; Greenwald, Anthony G. ; Lutz, Richard J. ; Priester, Joseph ; Barone, Michael ; Haugtvedt, Curtis P. ; Lynch, John G. ; Rao, Akshay ; Batra, Rajeev ; Heath, Timothy ; Maheswaran, Durairaj ; Schumann, David W. ; Bearden, William ; Herr, Paul ; Mantel, Susan ; Schwarz, Norbert ; Bettman, James ; Hoch, Stephen J. ; McAlister, Leigh ; Sengupta, Jaideep ; Brendl, Miguel ; Houston, Michael ; McGill, Ann L. ; Shimp, Terence A. ; Burnkrant, Robert ; Huber, Joel ; Menon, Geeta ; Shiv, Baba ; Chaiken, Shelly ; Iacobucci, Dawn ; Meyers-Levy, Joan ; Shrum, L. J. ; Chakrvarti, Dipankar ; Janiszewski, Chris ; Mick, David G. ; Simonson, Itamar ; Chattopadhyay, Amitava ; Johar, Gita ; Mitchell, Andrew ; Viswanathan, Madhu ; Chernev, Alexander ; John, Deborah Roedder ; Mowen, John ; White, Tiffany B. / Research Dialogue. In: Journal of Consumer Psychology. 2006 ; Vol. 16, No. 3. pp. 203-204.

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Access to Document

10.1207/s15327663jcp1603_1