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Recall of brand placements in computer/video games
Michelle R. Nelson
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Dive into the research topics of 'Recall of brand placements in computer/video games'. Together they form a unique fingerprint.
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Business & Economics
Brand Placement
90%
Product Placement
20%
Computer Games
10%
Brand Awareness
8%
Placing
7%
Social Sciences
product placement
100%
genre
26%