Psychological processes connecting team identification and social well-being for middle-aged and older adults: moderated mediation of subjective and objective on-field performance

Yuhei Inoue, Daniel Lock, Mikihiro Sato, Daniel C. Funk

Research output: Contribution to journalArticlepeer-review

Abstract

To cultivate the potential of sport spectatorship to enhance social well-being, a greater understanding of underlying psychological processes is essential. Using the social identity approach as a theoretical framework, we investigate how identification with a sport team interacts with subjective and objective measures of on- field team performance to affect social well-being. Data from 790 U.S. middle-aged and older adults were analysed through a path model combining mediation and moderation. The results indicate that the relationship between team identification and social life satisfaction – a measure of social well-being – is fully mediated by subjective perceptions of a favourite team’s on-field performance. In addition, this mediating effect increases as the objective on-field performance decreases. These findings reveal that team identification drives spectators to subjectively judge their favourite team’s performance, which serves as a coping strategy to enhance their social well-being when the team is performing poorly. Our evidence implies that sport organisations with middling to poor performance records may leverage social and community events to promote consumer social well-being.

Original languageEnglish (US)
Pages (from-to)1-27
Number of pages27
JournalSport Management Review
DOIs
StateAccepted/In press - 2021

Keywords

  • Social life satisfaction
  • fandom
  • health and well-being
  • social identity
  • sporting success

ASJC Scopus subject areas

  • Business and International Management
  • Tourism, Leisure and Hospitality Management
  • Strategy and Management
  • Organizational Behavior and Human Resource Management
  • Management Science and Operations Research
  • Marketing

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