Physical Analytics: A New Frontier for (Indoor) Location Research

Rajalakshmi Nandakumar; Swati Rallapalli; Krishna Chintalapudi; Venkat Padmanabhan; Lili Qiu; Aishwarya Ganesan; Saikat Guha; Deepanker Aggarwal; Aakash Goenka

Physical Analytics: A New Frontier for (Indoor) Location Research

Rajalakshmi Nandakumar, Swati Rallapalli, Krishna Chintalapudi, Venkat Padmanabhan, Lili Qiu, Aishwarya Ganesan, Saikat Guha, Deepanker Aggarwal, Aakash Goenka

Research output: Book/Report/Conference proceeding › Technical report

Abstract

The large body of research on localization has been driven by the goal of providing users with location-based services, be it mapping and navigation or local alerts and advertisements. However, as we discuss in this paper, location information can over time provide deep insight about about a user, going well beyond the location domain itself. We argue that unlocking the wealth of information available from location is valuable and represents a new and promising frontier for location-related research, especially in the indoor domain. We call this Physical Analytics, analogous to Online Analytics, with footsteps taking the place of a clickstream. We describe research opportunities, challenges, and our initial investigation in Physical Analytics.

Original language	English (US)
Publisher	Microsoft
State	Published - Oct 2013
Externally published	Yes

Publication series

Name	Microsoft Research Technical Report
No.	MSR-TR-2013-107

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title = "Physical Analytics: A New Frontier for (Indoor) Location Research",

abstract = "The large body of research on localization has been driven by the goal of providing users with location-based services, be it mapping and navigation or local alerts and advertisements. However, as we discuss in this paper, location information can over time provide deep insight about about a user, going well beyond the location domain itself. We argue that unlocking the wealth of information available from location is valuable and represents a new and promising frontier for location-related research, especially in the indoor domain. We call this Physical Analytics, analogous to Online Analytics, with footsteps taking the place of a clickstream. We describe research opportunities, challenges, and our initial investigation in Physical Analytics.",

author = "Rajalakshmi Nandakumar and Swati Rallapalli and Krishna Chintalapudi and Venkat Padmanabhan and Lili Qiu and Aishwarya Ganesan and Saikat Guha and Deepanker Aggarwal and Aakash Goenka",

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T1 - Physical Analytics: A New Frontier for (Indoor) Location Research

AU - Nandakumar, Rajalakshmi

AU - Rallapalli, Swati

AU - Chintalapudi, Krishna

AU - Padmanabhan, Venkat

AU - Qiu, Lili

AU - Ganesan, Aishwarya

AU - Guha, Saikat

AU - Aggarwal, Deepanker

AU - Goenka, Aakash

N1 - Microsoft Research Technical Report

PY - 2013/10

Y1 - 2013/10

N2 - The large body of research on localization has been driven by the goal of providing users with location-based services, be it mapping and navigation or local alerts and advertisements. However, as we discuss in this paper, location information can over time provide deep insight about about a user, going well beyond the location domain itself. We argue that unlocking the wealth of information available from location is valuable and represents a new and promising frontier for location-related research, especially in the indoor domain. We call this Physical Analytics, analogous to Online Analytics, with footsteps taking the place of a clickstream. We describe research opportunities, challenges, and our initial investigation in Physical Analytics.

AB - The large body of research on localization has been driven by the goal of providing users with location-based services, be it mapping and navigation or local alerts and advertisements. However, as we discuss in this paper, location information can over time provide deep insight about about a user, going well beyond the location domain itself. We argue that unlocking the wealth of information available from location is valuable and represents a new and promising frontier for location-related research, especially in the indoor domain. We call this Physical Analytics, analogous to Online Analytics, with footsteps taking the place of a clickstream. We describe research opportunities, challenges, and our initial investigation in Physical Analytics.

Physical Analytics: A New Frontier for (Indoor) Location Research

Abstract

Publication series

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