Personal Experience in Concept Generation of New Products

Suresh Sethi; Simrun Sethi

doi:10.1007/978-3-030-51626-0_20

Personal Experience in Concept Generation of New Products

Suresh Sethi, Simrun Sethi

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

The Designers create a new product for attention and differentiation. How do designers start the design process, given that they want to come up with a yet non-existent product? The concept generation phase in design is not a case of problem-solving but as a starting point for a journey of exploration. Designers have started to explore how the use of personal experience can help them accomplish the most important goals of design – that is, communicating their intentions, creating the context for the product form, drawing attention to their product, and constructing something new. The research aimed to explore the distinctive practice of professional designers and to document what inspired them in their creative process. The result of this research provided a basis for developing a design framework using images, stories, and personal experiences to support the concept generation of new products.

Original language	English (US)
Title of host publication	Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design
Editors	Evangelos Markopoulos, Ravindra S. Goonetilleke, Amic G. Ho, Yan Luximon
Publisher	Springer
Pages	169-174
Number of pages	6
ISBN (Print)	9783030516253
DOIs	https://doi.org/10.1007/978-3-030-51626-0_20
State	Published - 2020
Event	AHFE Virtual Conference on Creativity, Innovation and Entrepreneurship and the Virtual Conference on Human Factors in Communication of Design, 2020 - San Diego, United States Duration: Jul 16 2020 → Jul 20 2020

Publication series

Name	Advances in Intelligent Systems and Computing
Volume	1218 AISC
ISSN (Print)	2194-5357
ISSN (Electronic)	2194-5365

Conference

Conference	AHFE Virtual Conference on Creativity, Innovation and Entrepreneurship and the Virtual Conference on Human Factors in Communication of Design, 2020
Country/Territory	United States
City	San Diego
Period	7/16/20 → 7/20/20

Keywords

Concept generation
New product form
Personal experiences

ASJC Scopus subject areas

Control and Systems Engineering
Computer Science(all)

Online availability

10.1007/978-3-030-51626-0_20

Library availability

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Sethi, S., & Sethi, S. (2020). Personal Experience in Concept Generation of New Products. In E. Markopoulos, R. S. Goonetilleke, A. G. Ho, & Y. Luximon (Eds.), Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design (pp. 169-174). (Advances in Intelligent Systems and Computing; Vol. 1218 AISC). Springer. https://doi.org/10.1007/978-3-030-51626-0_20

Personal Experience in Concept Generation of New Products. / Sethi, Suresh; Sethi, Simrun.

Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design. ed. / Evangelos Markopoulos; Ravindra S. Goonetilleke; Amic G. Ho; Yan Luximon. Springer, 2020. p. 169-174 (Advances in Intelligent Systems and Computing; Vol. 1218 AISC).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Sethi, S & Sethi, S 2020, Personal Experience in Concept Generation of New Products. in E Markopoulos, RS Goonetilleke, AG Ho & Y Luximon (eds), Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design. Advances in Intelligent Systems and Computing, vol. 1218 AISC, Springer, pp. 169-174, AHFE Virtual Conference on Creativity, Innovation and Entrepreneurship and the Virtual Conference on Human Factors in Communication of Design, 2020, San Diego, United States, 7/16/20. https://doi.org/10.1007/978-3-030-51626-0_20

Sethi S, Sethi S. Personal Experience in Concept Generation of New Products. In Markopoulos E, Goonetilleke RS, Ho AG, Luximon Y, editors, Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design. Springer. 2020. p. 169-174. (Advances in Intelligent Systems and Computing). doi: 10.1007/978-3-030-51626-0_20

Sethi, Suresh ; Sethi, Simrun. / Personal Experience in Concept Generation of New Products. Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design. editor / Evangelos Markopoulos ; Ravindra S. Goonetilleke ; Amic G. Ho ; Yan Luximon. Springer, 2020. pp. 169-174 (Advances in Intelligent Systems and Computing).

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Personal Experience in Concept Generation of New Products

Abstract

Publication series

Conference

Keywords

ASJC Scopus subject areas

Online availability

Library availability

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