On the use of network analysis in product development teams

Joe A. Bradley, Ali A. Yassine

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

In this paper, we consider the product development process as a network of interacting elements (e.g. development participants, physical subsystems/components, or development activities) exchanging information in order to achieve the common goal of developing a successful product or service. Drawing from network analysis (NA) techniques, we consider three network measures: single-node centrality, group-centrality, and the key-player problem. Using these measures, we determine a small subset of nodes within the network that is most important to the flow of information. That is, these nodes significantly control (i.e. receive, distribute, or process) more information than any other node in the network. Identification of this subset of nodes is essential to devise improved management strategies for information flow within the product development process. We find that when using NA techniques to analyze product development processes it is important to consider all three analysis measures because the different measures produce a different subset of top scoring nodes. We discuss some of the underlying reasons for these differences and conclude that the convenient measure(s) to use should be based on the particular development environment and the underlying managerial objectives. We demonstrate these measures and results by studying the development process of a large commercial aircraft engine.

Original languageEnglish (US)
Title of host publicationProceedings of 2006 ASME International Design Engineering Technical Conferences and Computers and Information In Engineering Conference, DETC2006
PublisherThe American Society of Mechanical Engineers(ASME)
ISBN (Print)079183784X, 9780791837849
DOIs
StatePublished - 2006
Event2006 ASME International Design Engineering Technical Conferences and Computers and Information In Engineering Conference, DETC2006 - Philadelphia, PA, United States
Duration: Sep 10 2006Sep 13 2006

Publication series

NameProceedings of the ASME Design Engineering Technical Conference
Volume2006

Other

Other2006 ASME International Design Engineering Technical Conferences and Computers and Information In Engineering Conference, DETC2006
Country/TerritoryUnited States
CityPhiladelphia, PA
Period9/10/069/13/06

Keywords

  • Fragmentation
  • Graph theory
  • Information flow
  • Network analysis
  • Product architecture
  • Product development

ASJC Scopus subject areas

  • Modeling and Simulation
  • Mechanical Engineering
  • Computer Science Applications
  • Computer Graphics and Computer-Aided Design

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