Intergenerational food-focused media literacy in Jamaica

Media use has been linked to unhealthy eating, but there is evidence that parent discussion about media and media literacy can inoculate against negative media effects. Therefore, we examined the relationships between mothers' food-focused media literacy and their discussions about media and their adolescents' food-focused media literacy in a survey of 82 mother-adolescent dyads in Jamaica, a middle-income country where obesity is rising. As expected, mothers' food-focused media literacy was both greater than and positively related to their adolescents' food-focused media literacy. The nature of the discussion (i.e., emotional intensity) about the time adolescents spent using media (TV, computer/electronics) positively related to adolescents' media literacy. This study contributes to understanding how mothers may shape their adolescent's media literacy and underscores the importance of considering parent-adolescent discussions for food-focused media literacy.