IntelligShop: Enabling Intelligent Shopping in Malls through Location-Based Augmented Reality

Aditi Adhikari, Vincent W. Zheng, Hong Cao, Miao Lin, Yuan Fang, Kevin Chen Chuan Chang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Shopping experience is important for both citizens and tourists. We present IntelligShop, a novel location-based augmented reality application that supports intelligent shopping experience in malls. As the key functionality, IntelligShop provides an augmented reality interface-people can simply use ubiquitous smartphones to face mall retailers, then IntelligShop will automatically recognize the retailers and fetch their online reviews from various sources (including blogs, forums and publicly accessible social media) to display on the phones. Technically, IntelligShop addresses two challenging data mining problems, including robust feature learning to support heterogeneous smartphones in localization and learning to query for automatically gathering the retailer content from the Web for augmented reality. We demonstrate the system effectiveness via a test bed established in a real mall of Singapore.

Original languageEnglish (US)
Title of host publicationProceedings - 15th IEEE International Conference on Data Mining Workshop, ICDMW 2015
EditorsXindong Wu, Alexander Tuzhilin, Hui Xiong, Jennifer G. Dy, Charu Aggarwal, Zhi-Hua Zhou, Peng Cui
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages1604-1607
Number of pages4
ISBN (Electronic)9781467384926
DOIs
StatePublished - Jan 29 2016
Event15th IEEE International Conference on Data Mining Workshop, ICDMW 2015 - Atlantic City, United States
Duration: Nov 14 2015Nov 17 2015

Publication series

NameProceedings - 15th IEEE International Conference on Data Mining Workshop, ICDMW 2015

Other

Other15th IEEE International Conference on Data Mining Workshop, ICDMW 2015
CountryUnited States
CityAtlantic City
Period11/14/1511/17/15

Keywords

  • IntelligShop
  • Location-based augmented reality

ASJC Scopus subject areas

  • Electrical and Electronic Engineering
  • Computer Science Applications

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  • Cite this

    Adhikari, A., Zheng, V. W., Cao, H., Lin, M., Fang, Y., & Chang, K. C. C. (2016). IntelligShop: Enabling Intelligent Shopping in Malls through Location-Based Augmented Reality. In X. Wu, A. Tuzhilin, H. Xiong, J. G. Dy, C. Aggarwal, Z-H. Zhou, & P. Cui (Eds.), Proceedings - 15th IEEE International Conference on Data Mining Workshop, ICDMW 2015 (pp. 1604-1607). [7395868] (Proceedings - 15th IEEE International Conference on Data Mining Workshop, ICDMW 2015). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/ICDMW.2015.103