Information preferences of ohio commercial farmers: Implications for extension

Gary Schnitkey, Marvin Batte, Eugene Jones, Jean Botomogno

Research output: Contribution to journalArticlepeer-review


Multinomial logit models were used to examine farmers’ information preferences for marketing, production, and financial decisions. Dependent variables represented the preferred information source category: Cooperative Extension Service, printed, broadcast, specialist, and other sources. Independent variables included farm and business characteristics. In general, farmers preferred information from printed sources, and the Cooperative Extension Service ranked highly as an information source. Results did not support the contention that farmers are substituting specialist services for information received from the Cooperative Extension Service.

Original languageEnglish (US)
Pages (from-to)486-496
Number of pages11
JournalAmerican Journal of Agricultural Economics
Issue number2
StatePublished - May 1992
Externally publishedYes


  • Cooperative Extension Service
  • Information
  • Multinomial logit

ASJC Scopus subject areas

  • Agricultural and Biological Sciences (miscellaneous)
  • Economics and Econometrics


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