How streams of communication reproduce and change institutional logics: The role of categories

William Ocasio, Jeffrey Loewenstein, Amit Nigam

Research output: Contribution to journalReview article


We examine how streams of communication enable the reproduction and change of the underlying principles that constitute institutional logics. While past research has shown that communication provides instantiations of institutional logics, the link between specific instances of communication and the emergence of institutional logics has not been explicitly shown. To remedy this gap, we propose that collections of communicative events distributed throughout organizations and institutional fields can converge on systems of categories so as to yield the meaningful and durable principles that constitute institutional logics. We explore how four analytically distinct communicative functions - coordinating, sensegiving, translating, and theorizing - enable this emergent process of reproduction and change.

Original languageEnglish (US)
Pages (from-to)28-48
Number of pages21
JournalAcademy of Management Review
Issue number1
StatePublished - Jan 1 2015


ASJC Scopus subject areas

  • Business, Management and Accounting(all)
  • Strategy and Management
  • Management of Technology and Innovation

Cite this