Globally-Minded Marketing: A Cultural Approach to Building Iconic Brands

Keyphrases

• Cultural Approach 100%
• Iconic Brands 100%
• Cultural Factors 50%
• Social Psychology 50%
• Consumer Preferences 50%
• Consumer Needs 50%
• Political Factors 50%
• Market-based 50%
• Market Globalization 50%
• Economic Factors 50%
• International Competition 50%
• Brand Strategy 50%
• Cultural Management 50%
• Strategic Marketing 50%
• Global Branding 50%
• Cultural Psychology 50%
• Cross-cultural Marketing 50%
• Ethnic Labels 50%
• Global Mindset 50%

Social Sciences

• Consumer Preference 100%
• Cultural Factor 100%
• Political Factors 100%
• Marketing Psychology 100%
• Strategic Marketing 100%
• Consumer Need 100%
• Cultural Psychology 100%
• International Competition 100%
• Cultural Management 100%

Psychology

• Social Psychology 100%
• Mindset 100%
• Marketing Psychology 100%