Gender Research in Consumer Behavior: Evolution and Expansion of a Construct

Cornelia C Otnes, Pauline Maclaran, Linda Tuncay Zayer

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationRoutledge Handbook on Consumption
PublisherRoutledge
StatePublished - 2015

Cite this

Otnes, C. C., Maclaran, P., & Zayer, L. T. (2015). Gender Research in Consumer Behavior: Evolution and Expansion of a Construct. In Routledge Handbook on Consumption Routledge.

Gender Research in Consumer Behavior : Evolution and Expansion of a Construct. / Otnes, Cornelia C; Maclaran, Pauline; Zayer, Linda Tuncay.

Routledge Handbook on Consumption. Routledge, 2015.

Research output: Chapter in Book/Report/Conference proceedingChapter

Otnes, CC, Maclaran, P & Zayer, LT 2015, Gender Research in Consumer Behavior: Evolution and Expansion of a Construct. in Routledge Handbook on Consumption. Routledge.
Otnes CC, Maclaran P, Zayer LT. Gender Research in Consumer Behavior: Evolution and Expansion of a Construct. In Routledge Handbook on Consumption. Routledge. 2015
Otnes, Cornelia C ; Maclaran, Pauline ; Zayer, Linda Tuncay. / Gender Research in Consumer Behavior : Evolution and Expansion of a Construct. Routledge Handbook on Consumption. Routledge, 2015.
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year = "2015",
language = "English (US)",
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BT - Routledge Handbook on Consumption

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