Friend of the Bride, and then Some: The Role of the Bridal Salon in Wedding Planning

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationServiceScapes
EditorsJohn F. Sherry, Jr.
PublisherNTC Press
Pages229-258
StatePublished - 1998

Cite this

Otnes, C. C. (1998). Friend of the Bride, and then Some: The Role of the Bridal Salon in Wedding Planning. In J. F. Sherry, Jr. (Ed.), ServiceScapes (pp. 229-258). NTC Press.