Exploring the degree to which individual students share a common perception of specific mood boards: Observations relating to teaching, learning and team-based design

Deana C McDonagh, Howard Denton

Research output: Contribution to journalArticle

Abstract

Mood boards offer a visual and sensorial channel of communication and inspiration for design research and development, which could be considered to be more logical and empathic within a design context than traditional verbo-centric approaches. This paper explores individuals' perceptions of images through a sample of mood boards. Gender was chosen as a bipolar attribute and was explored through the specific mood boards. A sample of 62 design students' responses was captured via a rating scale and key words. The paper reflects on the results obtained and attempts to translate findings into suggestions for other academic staff involved in undergraduate industrial design education.

Original languageEnglish (US)
Pages (from-to)35-53
Number of pages19
JournalDesign Studies
Volume26
Issue number1
DOIs
StatePublished - Jan 1 2005

Fingerprint

mood
Teaching
Students
learning
student
rating scale
Product design
research and development
Education
staff
communication
Communication
gender
Mood
education
Rating Scales
Academic Staff
Logic
Industrial Design
Design Education

Keywords

  • Collaborative design
  • Communication
  • Design research
  • Perception
  • Product design

ASJC Scopus subject areas

  • Computer Graphics and Computer-Aided Design
  • Civil and Structural Engineering
  • Engineering(all)

Cite this

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