Abstract
Projects are value creation mechanisms for organizations. In this paper, we build on service-dominant logic theory to theorize how value is perceived and co-created by service providers and clients in professional service projects. From two studies, we found that for service providers to create their value, particularly non-monetary value (e.g., enhanced reputation), client values (e.g., solving a business problem)must first be generated. The results further highlight the importance of reciprocal interactions between service providers and their clients in co-creating value for both parties. Service providers' professional knowledge and competence and their clients' levels of professional knowledge and motivation to interact are critical to enable effective interactions. However, the influence of service providers' professional ethics and clients' trust in professionals on project value co-creation is more complex than theoretically predicted. This paper advances the project value creation literature by providing a more holistic view of what value means for different stakeholders, how it is created, and by whom.
| Original language | English (US) |
|---|---|
| Pages (from-to) | 599-615 |
| Number of pages | 17 |
| Journal | International Journal of Project Management |
| Volume | 37 |
| Issue number | 5 |
| DOIs | |
| State | Published - Jul 2019 |
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Keywords
- Clients
- Professional service projects
- Professionals
- Professional–client interactions
- Service-dominant logic
- Value co-creation
ASJC Scopus subject areas
- Business and International Management
- Management of Technology and Innovation
Cite this
Enhancing value co-creation in professional service projects : The roles of professionals, clients and their effective interactions. / Chih, Ying Yi; Zwikael, Ofer; Restubog, Simon Lloyd D.
In: International Journal of Project Management, Vol. 37, No. 5, 07.2019, p. 599-615.Research output: Contribution to journal › Article
}
TY - JOUR
T1 - Enhancing value co-creation in professional service projects
T2 - The roles of professionals, clients and their effective interactions
AU - Chih, Ying Yi
AU - Zwikael, Ofer
AU - Restubog, Simon Lloyd D
PY - 2019/7
Y1 - 2019/7
N2 - Projects are value creation mechanisms for organizations. In this paper, we build on service-dominant logic theory to theorize how value is perceived and co-created by service providers and clients in professional service projects. From two studies, we found that for service providers to create their value, particularly non-monetary value (e.g., enhanced reputation), client values (e.g., solving a business problem)must first be generated. The results further highlight the importance of reciprocal interactions between service providers and their clients in co-creating value for both parties. Service providers' professional knowledge and competence and their clients' levels of professional knowledge and motivation to interact are critical to enable effective interactions. However, the influence of service providers' professional ethics and clients' trust in professionals on project value co-creation is more complex than theoretically predicted. This paper advances the project value creation literature by providing a more holistic view of what value means for different stakeholders, how it is created, and by whom.
AB - Projects are value creation mechanisms for organizations. In this paper, we build on service-dominant logic theory to theorize how value is perceived and co-created by service providers and clients in professional service projects. From two studies, we found that for service providers to create their value, particularly non-monetary value (e.g., enhanced reputation), client values (e.g., solving a business problem)must first be generated. The results further highlight the importance of reciprocal interactions between service providers and their clients in co-creating value for both parties. Service providers' professional knowledge and competence and their clients' levels of professional knowledge and motivation to interact are critical to enable effective interactions. However, the influence of service providers' professional ethics and clients' trust in professionals on project value co-creation is more complex than theoretically predicted. This paper advances the project value creation literature by providing a more holistic view of what value means for different stakeholders, how it is created, and by whom.
KW - Clients
KW - Professional service projects
KW - Professionals
KW - Professional–client interactions
KW - Service-dominant logic
KW - Value co-creation
UR - http://www.scopus.com/inward/record.url?scp=85065102752&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85065102752&partnerID=8YFLogxK
U2 - 10.1016/j.ijproman.2019.04.001
DO - 10.1016/j.ijproman.2019.04.001
M3 - Article
AN - SCOPUS:85065102752
VL - 37
SP - 599
EP - 615
JO - International Journal of Project Management
JF - International Journal of Project Management
SN - 0263-7863
IS - 5
ER -