Consumer fairy tales of the perfect christmas: Villains and other Dramatis Personae

Tina M. Lowrey, Cornelia C Otnes

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationContemporary Consumption Rituals
Subtitle of host publicationA Research Anthology
PublisherLawrence Erlbaum Associates
Pages99-122
Number of pages24
ISBN (Print)1410610721, 9781410610720
DOIs
StatePublished - Sep 30 2003

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Christmas

ASJC Scopus subject areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Lowrey, T. M., & Otnes, C. C. (2003). Consumer fairy tales of the perfect christmas: Villains and other Dramatis Personae. In Contemporary Consumption Rituals: A Research Anthology (pp. 99-122). Lawrence Erlbaum Associates. https://doi.org/10.4324/9781410610720

Consumer fairy tales of the perfect christmas : Villains and other Dramatis Personae. / Lowrey, Tina M.; Otnes, Cornelia C.

Contemporary Consumption Rituals: A Research Anthology. Lawrence Erlbaum Associates, 2003. p. 99-122.

Research output: Chapter in Book/Report/Conference proceedingChapter

Lowrey, TM & Otnes, CC 2003, Consumer fairy tales of the perfect christmas: Villains and other Dramatis Personae. in Contemporary Consumption Rituals: A Research Anthology. Lawrence Erlbaum Associates, pp. 99-122. https://doi.org/10.4324/9781410610720
Lowrey TM, Otnes CC. Consumer fairy tales of the perfect christmas: Villains and other Dramatis Personae. In Contemporary Consumption Rituals: A Research Anthology. Lawrence Erlbaum Associates. 2003. p. 99-122 https://doi.org/10.4324/9781410610720
Lowrey, Tina M. ; Otnes, Cornelia C. / Consumer fairy tales of the perfect christmas : Villains and other Dramatis Personae. Contemporary Consumption Rituals: A Research Anthology. Lawrence Erlbaum Associates, 2003. pp. 99-122
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