Original language | English (US) |
---|---|
Title of host publication | Blackwell Handbook of Social Psychology |
Subtitle of host publication | Intraindividual Processes |
Publisher | Wiley-Blackwell |
Pages | 569-590 |
Number of pages | 22 |
ISBN (Electronic) | 9780470998519 |
ISBN (Print) | 9780631210337 |
DOIs | |
State | Published - Dec 10 2007 |
Externally published | Yes |
Keywords
- Consumer behavior
- Consumer information processing (cip)
- Consumer research
- Encoding
- Memory processes
ASJC Scopus subject areas
- General Psychology