Abstract
A documented rise in the polarization of American legislative politics over the last 50 years underscores how increasing political polarization affects organizations and industries. Yet, so far organizational scholars have not directed significant attention to the impact of polarization. In this paper, we demonstrate that political polarization may play an important role in organizational dynamics, by revealing that polarization may expedite destigmatization of legal yet historically stigmatized markets. Specifically, we test a theory explaining how polarization normalizes counter-normative behavior and, consequently, encourages customers to become open about their engagement with stigmatized products and organizations leading to market destigmatization.
| Original language | English (US) |
|---|---|
| Journal | Academy of Management Annual Meeting Proceedings |
| Volume | 2022 |
| Issue number | 1 |
| DOIs | |
| State | Published - 2022 |
| Event | 82nd Annual Meeting of the Academy of Management 2022: A Hybrid Experience, AOM 2022 - Seattle, United States Duration: Aug 5 2022 → Aug 9 2022 |
ASJC Scopus subject areas
- Management Information Systems
- Industrial relations
- Management of Technology and Innovation