Color-blind racial ideology: Theory, training, and measurement implications in psychology

Helen A Neville, Germine H. Awad, James E. Brooks, Michelle P. Flores, Jamie Bluemel

Research output: Contribution to journalArticlepeer-review


Synthesizing the interdisciplinary literature, we character-ize color-blind racial ideology (CBRI) as consisting of two interrelated domains: color-evasion (i.e., denial of racial differences by emphasizing sameness) and power-evasion (i.e., denial of racism by emphasizing equal opportunities). Mounting empirical data suggest that the color-evasion dimension is ineffective and in fact promotes interracial tension and potential inequality. CBRI may be conceived as an ultramodern or contemporary form of racism and a legitimizing ideology used to justify the racial status quo. Four types of CBRI are described: denial of (a) race, (b) blatant racial issues, (c) institutional racism, and (d) White privilege. We discuss empirical findings suggesting a rela-tionship between CBRI and increased racial prejudice, racial anger, and racial fear. Implications for education, training, and research are provided.

Original languageEnglish (US)
Pages (from-to)455-466
Number of pages12
JournalAmerican Psychologist
Issue number6
StatePublished - Sep 2013


  • Color-blind racial ideology
  • Discrimination
  • Prejudice
  • Racial be-liefs
  • Racism

ASJC Scopus subject areas

  • Psychology(all)
  • Arts and Humanities (miscellaneous)


Dive into the research topics of 'Color-blind racial ideology: Theory, training, and measurement implications in psychology'. Together they form a unique fingerprint.

Cite this