Chinese Hotel Branding: An Emerging Research Agenda

Zhuowei (Joy) Huang Dr., Liping A. Cai

Research output: Contribution to journalEditorialpeer-review

Original languageEnglish (US)
Pages (from-to)1-3
Number of pages3
JournalJournal of China Tourism Research
Volume10
Issue number1
DOIs
StatePublished - Jan 2014

ASJC Scopus subject areas

  • Cultural Studies
  • Language and Linguistics
  • Linguistics and Language
  • Tourism, Leisure and Hospitality Management

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