TY - GEN
T1 - Categorizing Memes About the Ukraine Conflict
AU - Chen, Keyu
AU - Feng, Ashley
AU - Aanegola, Rohan
AU - Saha, Koustuv
AU - Wong, Allie
AU - Schwitzky, Zach
AU - Lee, Roy Ka Wei
AU - O’Hanlon, Robin
AU - De Choudhury, Munmun
AU - Altice, Frederick L.
AU - Khoshnood, Kaveh
AU - Kumar, Navin
N1 - Funding Information:
Acknowledgments. We thank the editor and reviewers for their comments. This study was funded with a grant from the The Whitney and Betty MacMillan Center for international and Area Studies at Yale, and Yale Fund for Lesbian and Gay Studies Research Awards.
Publisher Copyright:
© 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.
PY - 2023
Y1 - 2023
N2 - The Russian disinformation campaign uses pro-Russia memes to polarize Americans, and increase support for the Russian invasion of Ukraine. Thus, it is critical for governments and similar stakeholders to identify pro-Russia memes, countering them with evidence-based information. Identifying broad meme themes is crucial for developing a targeted and strategic counter response. There are also a range of pro-Ukraine memes that bolster support for the Ukrainian cause. As such, we need to identify pro-Ukraine memes and aid with their dissemination to augment global support for Ukraine. We address the indicated issues through the following contributions: 1) Creation of an annotated dataset of pro-Russia (N = 70) and pro-Ukraine (N = 121) memes regarding the Ukraine conflict; 2) Identification of broad themes within the pro-Russia and pro-Ukraine meme categories. Broadly, our findings indicated that pro-Russia memes fall into thematic categories that seek to undermine specific elements of US and their allies’ policy and culture. Pro-Ukraine memes are far more diffuse thematically, highlighting admiration for Ukraine’s people and its leadership. Stakeholders may utilize our findings to develop targeted strategies to mitigate Russian influence operations - possibly reducing effects of the conflict.
AB - The Russian disinformation campaign uses pro-Russia memes to polarize Americans, and increase support for the Russian invasion of Ukraine. Thus, it is critical for governments and similar stakeholders to identify pro-Russia memes, countering them with evidence-based information. Identifying broad meme themes is crucial for developing a targeted and strategic counter response. There are also a range of pro-Ukraine memes that bolster support for the Ukrainian cause. As such, we need to identify pro-Ukraine memes and aid with their dissemination to augment global support for Ukraine. We address the indicated issues through the following contributions: 1) Creation of an annotated dataset of pro-Russia (N = 70) and pro-Ukraine (N = 121) memes regarding the Ukraine conflict; 2) Identification of broad themes within the pro-Russia and pro-Ukraine meme categories. Broadly, our findings indicated that pro-Russia memes fall into thematic categories that seek to undermine specific elements of US and their allies’ policy and culture. Pro-Ukraine memes are far more diffuse thematically, highlighting admiration for Ukraine’s people and its leadership. Stakeholders may utilize our findings to develop targeted strategies to mitigate Russian influence operations - possibly reducing effects of the conflict.
KW - Memes
KW - Social media
KW - Ukraine
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U2 - 10.1007/978-3-031-26303-3_3
DO - 10.1007/978-3-031-26303-3_3
M3 - Conference contribution
AN - SCOPUS:85151062289
SN - 9783031263026
T3 - Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
SP - 27
EP - 38
BT - Computational Data and Social Networks - 11th International Conference, CSoNet 2022, Proceedings
A2 - Dinh, Thang N.
A2 - Li, Minming
PB - Springer
T2 - 11th International Conference on Computational Data and Social Networks, CSoNet 2022
Y2 - 5 December 2022 through 7 December 2022
ER -