Case study research methods for firm and market research

Randall Westgren, Kelly Zering

Research output: Contribution to journalArticlepeer-review


Case studies are a useful analytical tool for researching firms and industries in transition, so as to gain insights that may not be found in historical time series. However, it is incumbent on researchers to show process rigor in using this tool for theory-building and theory-testing. The article makes prescriptions for case study research design and execution.

Original languageEnglish (US)
Pages (from-to)415-423
Number of pages9
Issue number5
StatePublished - Sep 1998

ASJC Scopus subject areas

  • Food Science
  • Geography, Planning and Development
  • Animal Science and Zoology
  • Agronomy and Crop Science
  • Economics and Econometrics


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