Capturing time

Cele C. Otnes, Julie A. Ruth, Tina M. Lowrey, Suraj Commuri

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationHandbook Of Qualitative Research Methods In Marketing
EditorsRussell W. Belk
PublisherEdward Elgar Publishing
Pages387-399
Number of pages13
ISBN (Print)9781845421007
DOIs
StatePublished - Dec 1 2006

ASJC Scopus subject areas

  • Business, Management and Accounting(all)

Cite this

Otnes, C. C., Ruth, J. A., Lowrey, T. M., & Commuri, S. (2006). Capturing time. In R. W. Belk (Ed.), Handbook Of Qualitative Research Methods In Marketing (pp. 387-399). Edward Elgar Publishing. https://doi.org/10.4337/9781847204127.00040