Can you hear me now? Mitigating the echo chamber effect by source position indicators

Q. Vera Liao, Wai Tat Fu

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

We examined how a source position indicator showing both valences (pro/con) and magnitudes (moderate/extreme) of positions on controversial topics influenced users' selection and reception of diverse opinions in online discussions. Results showed that the indicator had differential impact on participants who had varied levels of accuracy motives - i.e., motivation to accurately learn about the topic, by leading to greater exposure to attitude-challenging information for participants with higher accuracy motives. Further analysis revealed that it was mainly caused by the fact that the presence of position indicator increased the selection of moderately inconsistent sources for participants with high accuracy motives but decreased the selection of them for participants with low accuracy motives. The indicator also helped participants differentiate between sources with moderate and extreme positions, and increased their tendency to agree with attitude-challenging information from sources with moderately inconsistent positions. Participants with high accuracy motives were also found to learn significantly more about the arguments put forward by the opposite side with the help of the position indicator. We discussed the implications of the results for the nature of the echo chamber effect, as well as for designing information systems that encourage seeking of diverse information and common ground seeking.

Original languageEnglish (US)
Title of host publicationCSCW 2014 - Proceedings of the 17th ACM Conference on Computer Supported Cooperative Work and Social Computing
PublisherAssociation for Computing Machinery
Pages184-196
Number of pages13
ISBN (Print)9781450325400
DOIs
StatePublished - 2014
Externally publishedYes
Event17th ACM Conference on Computer Supported Cooperative Work and Social Computing, CSCW 2014 - Baltimore, MD, United States
Duration: Feb 15 2014Feb 19 2014

Publication series

NameProceedings of the ACM Conference on Computer Supported Cooperative Work, CSCW

Other

Other17th ACM Conference on Computer Supported Cooperative Work and Social Computing, CSCW 2014
Country/TerritoryUnited States
CityBaltimore, MD
Period2/15/142/19/14

Keywords

  • Information diversity
  • Motivation
  • Selective exposure

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Networks and Communications

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