Can franchising be an economic development strategy? An empirical investigation

Research output: Contribution to journalArticlepeer-review

Abstract

Prior research has examined why franchisors expand abroad, but no paper has empirically examined the role of franchising in the macroeconomy of developing nations. In this paper, the pattern of franchising development is statistically analyzed within the context of the general economic development of Latin America. It is found that franchising leads, rather than follows, economic development. Implications for theory and policy are considered.

Original languageEnglish (US)
Pages (from-to)611-620
Number of pages10
JournalSmall Business Economics
Volume42
Issue number3
DOIs
StatePublished - Mar 1 2014

Keywords

  • Competition
  • Economic development
  • Franchising
  • International business
  • Organizational form

ASJC Scopus subject areas

  • Business, Management and Accounting(all)
  • Economics and Econometrics

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