Road network junctions, such as merges and diverges, often act as bottlenecks that initiate and exacerbate congestion. More complex junction configurations lead to more complex driver behaviors, resulting in aggregate congestion patterns that are more difficult to predict and mitigate. In this paper, we discuss diverge configurations where vehicles on some lanes can enter only one of the downstream roads, but vehicles on other lanes can enter one of several downstream roads. Counterintuitively, these bifurcating lanes, rather than relieve congestion (by acting as a versatile resource that can serve either downstream road as the demand changes), often cause enormous congestion due to lane changing. We develop an aggregate lane-changing model for this situation that is expressive enough to model drivers' choices and the resultant congestion, but simple enough to easily analyze. We use a game-theoretic framework to model the aggregate lane choice behavior of selfish vehicles as a Wardrop equilibrium (an aggregate type of Nash equilibrium). We then establish the existence and uniqueness of this equilibrium. We explain how our model can be easily calibrated using simulation data or real data, and we present results showing that our model successfully predicts the aggregate behavior that emerges from widely-used behavioral lane-changing models. Our model's expressiveness, ease of calibration, and accuracy may make it a useful tool for mitigating congestion at these complex diverges.