A strategic look at the organizational form of franchising

Steven C. Michael, Janet E.L. Bercovitz

Research output: Contribution to journalArticlepeer-review

Original languageEnglish (US)
Pages (from-to)193-220
Number of pages28
JournalAdvances in Strategic Management
Volume26
DOIs
StatePublished - 2009
Externally publishedYes

ASJC Scopus subject areas

  • Economics, Econometrics and Finance (miscellaneous)
  • Strategy and Management

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