A Possible Next Frontier in Political Communication Research: Merging the Old with the New

Brian J. Gaines; James H. Kuklinski

doi:10.1093/oxfordhb/9780199545636.003.0003

A Possible Next Frontier in Political Communication Research: Merging the Old with the New

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Abstract

This chapter examines the future of political communication research, reviewing the last three generations of research, which lasted for over ninety years. It then discusses the problem of separating the effects of media, information, and statements from politicians in political communication studies. Finally, the chapter suggests including some previous techniques into the present study of political communication, in order to cover a few gaps in existing research.

Original language	English (US)
Title of host publication	The Oxford Handbook of American Public Opinion and the Media
Publisher	Oxford University Press
ISBN (Electronic)	9780191728389
ISBN (Print)	9780199545636
DOIs	https://doi.org/10.1093/oxfordhb/9780199545636.003.0003
State	Published - May 19 2011

Keywords

Generations of research
Media
Political communication research
Statements from politicians

ASJC Scopus subject areas

General Social Sciences

Online availability

10.1093/oxfordhb/9780199545636.003.0003

Library availability

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A Possible Next Frontier in Political Communication Research: Merging the Old with the New

Abstract

Keywords

ASJC Scopus subject areas

Online availability

Library availability

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