Skip to main navigation
Skip to search
Skip to main content
Help & FAQ
Home
Profiles
Research Units
Research & Scholarship
Datasets
Activities
Press / Media
Honors
Search by expertise, name or affiliation
Thomas C. Kinnear/Journal of Public Policy and Marketing Award
Viswanathan, Madhubalan
(Recipient), Manoj Hastak (Recipient) & Roland Gau (Recipient)
Business Administration
Carl R. Woese Institute for Genomic Biology
Institute for Sustainability, Energy, and Environment
Coordinated Science Lab
Gies College of Business
Prize
Description
Best paper winner.
Awarded date
2009
Granting Organizations
American Marketing Association
Fingerprint
Public Policy and Marketing
Related content
Research & Scholarship
Understanding and facililating the usage of nutrional labels by low-literate consumers
Research output
:
Contribution to journal
›
Article
›
peer-review