Keyphrases
Persuasion Knowledge Model
100%
United States
60%
Jamaica
56%
Media Literacy
48%
Product Placement
36%
Advergames
34%
Vertical Individualism
34%
Third-person Perception
28%
Brand Positioning
28%
China
27%
Advertising Research
27%
Advertising Literacy
26%
Nudity
26%
Telepresence
26%
Horizontal Individualism
26%
Jamaican
24%
Consumer Culture
24%
Brand Attitude
23%
India
23%
Preschool children
22%
Advertising Regulation
22%
Advertisers
22%
South Korea
21%
Denmark
21%
Perceived Effects
21%
Persuasion Strategy
19%
Individualism
19%
Purchase Intention
17%
Unhealthy Eating
17%
Heritage
17%
International Adoptees
17%
Cultural Media
17%
Cross-media Comparison
17%
Selectivity Hypothesis
17%
Enculturation
17%
Public Service Announcements
17%
Consumer Response
17%
Political Advertising
17%
Video News
17%
Virtual Reality
17%
Liking
17%
Consumer Research
17%
Commercial Content
17%
Cause-related Marketing
17%
Product Type
17%
News Releases
17%
Black Immigrants
17%
Immigrant Adolescents
17%
Refugee Adolescents
17%
Media Effects
17%
Social Sciences
Persuasion Knowledge
82%
USA
75%
China
40%
TV
39%
Legislation
36%
Product Placement
34%
South Korea
34%
Ethics
26%
Immigrant
26%
Brazil
25%
Thailand
25%
India
24%
Chinese
24%
Charity
21%
Content Analysis
21%
Consumer Behavior
20%
Consumer Culture
20%
Collectivism
19%
France
19%
Media Education
19%
Advertising Strategy
18%
Preschool Children
18%
Political Advertising
17%
Cause Related Marketing
17%
Self Help
17%
Liking
17%
Cultural Values
17%
Advertising Industry
17%
Netnography
17%
Media Use
16%
Civics
13%
Consciousness
13%
Acculturation
12%
Cultural Factor
12%
Caregiver
11%
Consumer Research
11%
Denmark
11%
Person Perception
11%
Jamaica
11%
Gender Difference
10%
Thai
10%
Mass Media
8%
Consumer Socialization
8%
Gender Role
8%
Metaverse
8%
National Surveys
8%
Feature Article
8%
Survey Experiment
8%
Occupational Career
8%
Social Function
8%