Research output per year
Research output per year
Search results
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2024
Culture and Consumer Behavior: A Review and Agenda for Future Research
Torelli, C. J., Shen, J. & Rodas, M. A., 2024, The Oxford Handbook of Cross-Cultural Organizational Behavior. Gelfand, M. J. & Erez, M. (eds.). Oxford University Press, p. 561-582 (Oxford Handbooks).Research output: Chapter in Book/Report/Conference proceeding › Chapter
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2017
Culture and consumer behavior
Torelli, C. J., Rodas, M. A. & Lahoud, P., Jan 1 2017, Cross Cultural Issues in Consumer Science and Consumer Psychology: Current Perspectives and Future Directions. Springer, p. 49-68 20 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter
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2016
Globalization, branding and multicultural consumer behaviour
Torelli, C. J. & Rodas, M., Nov 2016, Routledge International Handbook of Consumer Psychology. Jansson-Boyd, C. V. & Zawisza, M. J. (eds.). Routledge, p. 41-58 18 p. (Routledge International Handbooks).Research output: Chapter in Book/Report/Conference proceeding › Chapter